Miren Zabaleta

Miren is a seasoned B2B strategic marketing leader with over 20 years of experience, currently serving as Head of Marketing at Barbara. She specializes in technology marketing, driving growth for Edge Computing and Edge AI solutions.

As the leader of Barbara’s global marketing strategy, Miren is responsible for creating impactful content that educates the industry on Edge AI and its role in the industrial environment. She plays a pivotal role in engaging strategic partners, shaping thought leadership, and driving market awareness to accelerate the adoption of Edge AI in industrial applications.

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List of articles

Barbara brings its Industrial Edge knowledge to the ONNECTED project for the digital transformation of the HORECA sector.

ONNECTED project seeks to digitise, connect and enable the communication of all equipment in the HORECA and Industrial Laundry sector in a cybersecure manner. Supported by AI and Big Data, manufacturers can now incorporate sensors, software and wireless connectivity to add new features to their products and differentiate them in the market.

Technology

Distributed Computing as a Catalyst for Change in the Industrial Sector

We talked about distributed computing with Alex Cantos, VP of Product at Barbara IoT about the great challenges of the Connected Industry and Distributed Intelligence. According to him, decision making in Industry is centralized due to the technological challenge of distributing it, but this is going to change; we have the technology that allows us to bring artificial intelligence to plants and create cognitive machines.

Technology

Industrial maintenance in the cognitive era. Interview with Diego Galar (part 3)

"To the human being we have to give back the values that with the pure and hard Taylorism of repetitive tasks was the antithesis of what Modern Industry is." Diego Galar

Smart Manufacturing

New business models in Industrial Maintenance. We interview Diego Galar (part 2)

With the Fourth Industrial Revolution, many small companies and start ups appear with much more affordable, much cheaper technology and start deploying data collection architecture in all types of large, medium and small companies and start providing services to companies that previously could not afford it.

Smart Manufacturing

Evolution of industrial preventive maintenance. We interview Diego Galar (part 1)

With the arrival of 4.0 technologies, maintenance "has changed the pace" are the words of Diego Galar, one of the leading maintenance experts in Spain. In this interview we take a look at the impact of maintenance technologies over the last decades until the arrival of Industry 5.0.

Smart Manufacturing

Barbara provides its Industrial Edge Platform for Iberdrola’s Global Smart Grids Innovation Hub

Barbara’s Edge Platform allows the deployment of algorithms from different authors in the same Edge Node and facilitates its remote management in a cybersecure fashion.

Barbara

Barbara IoT presents its solutions for the Industrial Edge at BeDigital 2021

Under the name of "Technological Island" driven by GAIA and located in a 200 square meters space, Barbara IoT will present its Cybersecure Platform for the Industrial Edge.

Barbara

Barbara will extend PLATOON Platform to the Edge to digitise the European energy sector

The mission of PLATOON project is to develop a Big Data platform to optimise the entire energy system from generation, distribution and consumption with disruptive technologies such as the IoT Edge Computing.

Barbara

Is the energy sector digitized?

Digital Transformation is an unstoppable process in all sectors of activity. How advanced is the energy sector in this regard?

Smart Grid

Smart Grids and Industrial IoT

Thanks to IoT nodes, power grids acquire the flexibility to face a more electrified future. Smart grids provide insight into consumption and demand and enable the adoption of predictive maintenance strategies.

Smart Grid

IoT news and trends in the industrial sector

The IoT market is constantly evolving and growing. With investments expected to reach $37 billion by 2025 in this sector, progress and changes in IoT trends are constant. We take a look at these IoT developments and the impact they will have on the industry.

Barbara

IoT nodes: what they are and why they are so ubiquitous in the Internet of Things

Today, more than half of the electronic devices manufactured in the world are already IoT, i.e. they are capable of communicating data over computer networks. This article explores IoT nodes, the physical elements that connect the physical world to the internet and allow the collection and analysis of data in various settings. We will discuss their importance and ubiquity in the world of IoT.

Cybersecurity